Hetafu - World's First Dental Nutrition Brand

Last update: March 2026

This Policy describes how Hetafu collects, uses, and shares your personal data in connection with our products and services. For the purposes of applicable data protection law, the controller of your personal data is Hetafu. If you have any questions about this Policy or wish to exercise your rights, you may contact us at reachthebest@hetafu.com

We are deeply committed to complying with all relevant privacy laws. Hetafu prioritize the protection of personal information and continually strive to uphold the highest standards of data privacy and security.

WHAT DATA DO WE COLLECT?

As part of registering on the Website and using the services offered, as well as through our marketing campaigns, you may be asked to provide us with personal details such as:

(a) Full name;
(b) Email address;
(c) Telephone number;
(d) ID number;
(e) Address.

We process your personal data only where we have a valid legal basis to do so. Depending on the circumstances, we process your personal data because: (i) it is necessary for the performance of a contract with you or to take steps at your request before entering a contract; (ii) it is necessary for compliance with a legal obligation; (iii) it is necessary for our legitimate interests, provided those interests are not overridden by your rights and interests; or (iv) you have given your consent, where consent is required by applicable law.

If you purchase one of our products or services, we may also collect information such as:

(a) Payment method;
(b) Products you have purchased;
(c) Delivery method;
(d) Additional relevant information, such as instructions for the courier if the recipient is not home, or a discount/benefit code (if applicable);
(e) Optional comments in free text.

HOW WILL WE USE YOUR DATA?

We use your personal data for the following purposes:

(a) To operate and manage the Company's business activities, including the services and products it offers, and the functionality of the Website;
(b) To provide you with services, maintain contact with you, and improve customer service processes;
(c) To process and fulfill your orders, manage your account, and provide you with customer support;
(d) To verify payment information and carry out financial transactions related to your purchases;
(e) To improve and enhance our services, develop new services and content that meet user expectations;
(f) To manage our relationship with you, including notifying you of changes to our terms or privacy policy;
(g) To send you service-related communications, updates, and promotional offers (with your explicit consent);
(h) To resolve technical issues, respond to support requests, and improve the quality of our services;
(i) To personalize your experience, including presenting relevant content and offers;
(j) To implement security and fraud prevention measures;
(k) To perform data analytics using aggregated and anonymized data;
(l) To comply with legal and regulatory obligations.

DISCLOSURE OF PERSONAL DATA TO THIRD PARTIES

We may disclose your personal data to service providers and processors that support our business operations, including hosting, e-commerce platform, payment processing, logistics, customer support, analytics, marketing, security, and IT providers. We do not share your personal information with third parties for marketing purposes.

HOW WE STORE YOUR DATA

Your data is stored on secure servers. We use industry-standard security measures to protect your data, including encryption, firewalls, and regular security audits. These service providers are contractually obligated to keep your information confidential and secure.

CHILDREN PRIVACY

This Website is not intended for children. We do not knowingly collect personal data directly from children except where permitted by applicable law and, where required, with appropriate parental or guardian authorization.

COOKIES

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with good experience when you browse our website and allows us to improve our site.

We use cookies to:

(a) Analyze our web traffic using an analytics package;
(b) Store information about your preferences and customize our website;
(c) Recognize when you return to our website;
(d) Identify and diagnose errors, and detect and prevent fraud.

YOUR RIGHTS

You are entitled to the following:

(a) Right to be informed about how your personal data is being used;
(b) Right of access to the personal data we hold about you;
(c) Right to rectification of inaccurate data;
(d) Right to withdraw consent at any time;
(e) Right to erasure under certain circumstances;
(f) Right to restrict processing;
(g) Right to data portability;
(h) Right to object;
(i) Rights related to automated decision-making and profiling.

CONTACT US

If you have questions about this Privacy Policy, please contact us at reachthebest@hetafu.com.

Data Protection Policy India